When it comes to chic hairstyles, the bob has never been more stylish. Leading the way is Hailey Bieber, who has popularized the modern bob with her iconic ‘boyfriend bob’ and glossy cappuccino color. Her latest look features a fluffy, French-inspired style reminiscent of ’90s supermodels.
According to Adam Reed, a hairstylist and Ambassador for L’Oréal Professionnel, Hailey’s new look is a “90s Power Bob.” He describes it as a round, layered bob, drawing inspiration from Kelly LeBrock. “To achieve this style, ask your stylist for a bob shape with concave layers in the front and soft, rounded edges,” Reed suggests.
While a professional can easily create a chic bob, maintaining that look at home can be challenging. To achieve the voluminous French girl texture on your own, Reed recommends a specific technique. “Blow dry your hair to add volume, then use velcro rollers to set the style,” he advises. “For best results, apply L’Oréal Professionnel TecniART Volume Lift Mousse at the roots and TecniART PLI through the ends to create volume and structure.”
For maximum volume and hold, use the velcro rollers while your hair is still warm from the blow dry. “As your hair cools, the rollers will give it bounce and movement,” Reed explains. “Velcro rollers are great for adding a loose, bouncy look.”
One of the advantages of this bob style is its versatility. It works well with any hair type, as demonstrated by recent converts like Hailee Steinfeld. Hattie Davis, Senior Stylist at Spectrum One, emphasizes that the cut can be adapted to suit different textures. “If you have thin or fine hair, you can still achieve this look,” Davis says. “Adding Spectrum One Hair Extensions Invisible Tapes can provide extra fullness, especially around the face. These extensions blend seamlessly with your natural hair for a flawless transformation.”
In summary, Hailey Bieber’s ’90s Power Bob is a timeless, adaptable hairstyle that combines classic elegance with modern flair.