Indian self-care brand Suroskie has announced that actress Tara Sutaria will be the new face of its hair care segment.
In her role as brand ambassador, Sutaria will help promote Suroskie’s commitment to providing affordable, cruelty-free, and gentle hair care products. Her partnership with Suroskie is expected to boost the brand’s market presence and appeal to a broad audience that values both quality and sustainability.
“We are thrilled to welcome Tara Sutaria to the Suroskie family,” said the brand’s co-founders. “Her elegance, beauty, and dedication to self-care align perfectly with our values. We believe her involvement will enhance our brand’s appeal and expand our reach, sharing our message of self-love and holistic well-being.”
Suroskie’s hair care line includes shampoos, conditioners, hair masks, and serums. All products are dermatologically tested, cruelty-free, and free from harmful chemicals.
As part of her role, Sutaria will engage in promotional campaigns, product launches, and interact with fans and customers across various digital platforms.
“I am excited to collaborate with Suroskie,” said Tara Sutaria. “Their nature-inspired self-care products align with my values of natural beauty. I look forward to representing their hair care range and sharing its benefits with my fans. Together, we aim to promote a healthier, more beautiful future for everyone.”
The partnership with Tara Sutaria marks a key milestone for Suroskie as it continues to grow its product offerings and strengthen its market presence.