The initial backlash was huge. Healthcare professionals criticized the “disturbing” study that concluded that young surgeons ought to be aware of the” permanent public exposure of unprofessional content that can be accessed by peers, patients, and current/future employers.” In other words, the study focused on the footprint that medical pros leave behind on social media and deemed certain things ‘unprofessional.’
The researchers compiled their data by creating ‘neutral’ profiles on Facebook, Twitter, and Instagram. They then used them to look through the social media feeds of young vascular surgeons.
However, medical professionals pointed out that posing in swimwear, enjoying the beach, or having a cocktail to relax didn’t make them any less professional or less committed to their jobs—it made them human.