Uniting Women
One of the reasons Lynda Carter was so successful as Wonder Woman was due to her own feminist worldview. After she got the part, one of the studio executives said “Oh, women are going be so jealous of you…”
“Not a chance,” Carter replied. “They won’t be, because I am not playing her that way. I want women to want to be me, or be my best friend!”
This approach proved to not only resonate with Carter’s and Wonder Women’s feminist origins, but also with viewers – and greatly contributed to turning the character into an empowering role model.
Representing Maybelline
Lynda’s success as Wonder Woman helped solidify her career as a leading persona in the world of entertainment. During the second season of Wonder Woman, carter signed a modeling contract with Maybelline cosmetics, and represented them in numerous campaigns – as well as other brands like 7Up.
In 1978, she was voted “The Most Beautiful Woman in the World” by the International Academy of Beauty and the British Press Organization – and throughout it all, she continued to pursue her passion for music, recording several albums.
But despite her explosive success, soon, Wonder Woman would begin to face problems.