A-listers often change their looks to promote new projects. Dua Lipa recently wiped her Instagram clean and reemerged with cherry cola-colored hair to announce her single “Houdini” and album “Radical Optimism.” Similarly, Megan Fox showcased a striking red bob in a 1920s style to promote her poetry book, “Pretty Boys are Poisonous.” Former One Direction star Harry Styles surprised fans with a buzz cut while launching his beauty brand Pleasing’s first fragrance line.
Now, it’s Kim Kardashian’s turn. The American socialite and business mogul has traded her dark brown hair for a vibrant, red velvet hue that is perfect for autumn. Her new look features sleek, supermodel-worthy hair with a rich auburn tone and a glossy finish. Styled with a center part, the long, smooth strands frame her face, presenting a fresh beauty aesthetic that could become a top trend for fall/winter 2024.
Kardashian’s striking transformation is reminiscent of Zendaya’s past hairstyles. This season, deep shades of purplish cherry cola red have been popular, but Kim’s sophisticated hue mirrors one Zendaya has sported in the past. Both styles combine a luxurious vibrancy with a cool-girl edge.
Whether Kim’s new look is achieved with her real hair or a well-fitted wig remains uncertain, as she has often surprised fans with her use of wigs. She revealed this dramatic change to promote her latest lipstick collection from her beauty brand, Skkn. In her Instagram post, she introduced the “Silk Matte Lip Color,” describing it as “an airy-light, cream lipstick that transforms from a unique buttery texture into a blurred, natural silk matte finish.”
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